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Excerpt: "So here’s rule number one. If you have a great premium product, don't be afraid to bump the price up. You do not by any means have to beat a competitors price to be competitive, in fact, by putting your price up, it's quite possible that you'll outsell your cheaper competition. Why? Simple. Because a higher price screams quality. Don't for one moment believe you have to have the best price to make any sales. That's just not true, you just have to have the best sales system, and of course a premium product if you really ever want anyone to buy from you again."

Published in Blog
This is an extension of my post last week...

Many investors, eager to get started and get their company moving, will agree to terms that are not good business in the long run. It is understandable, and I have a client and friend that is fond of saying "we hope that is a problem" because if it is then the deal has probably been successful. Unfortunately, because of the inequity some deals will get sideways almost immediately and never reach their potential (or even launch).
Published in Blog
Anyone starting a business with someone else will eventually have to tackle relative ownership and compensation questions.

For some founders the answers are simple, but for most it is a sticky issue that creates a lot of stress and runs the risk of ruining both friendships and the business.
Published in Blog
Monday, 30 January 2017 04:35

Just Do It....

Nike has made the phrase "Just Do It" famous.  They started with the sports arena and now it is a part of the American English lexicon.  It applies to business as well.
Published in Blog
Monday, 23 January 2017 04:19

Niche, Dominate and Repeat

One of my favorite phrases about successful startups came from a conversation with Jonathan Sides, former Daxko VP of Finance (now CFO with Fleetio), several years ago when he told me a bit about the Daxko story.  He summarized their business strategy as "niche, dominate and repeat."
Published in Blog
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